australian defence force
australian defence force
CLIENT Defence Force Recruiting (Australia)
AGENCY Host/Havas
ROLE Designer & Finished Artist
To redesign the Australian' Defence Force’s brochure collateral in order to create more consistency across all the services (Army, Navy and Air Force).
brief
A flexible graphic system was devised that could be applied across the different services whilst keeping their individual visual identities. This was created through the use of typography hierarchies, colour and treatment of imagery.
